http://smuventures.wordpress.com/2008/01/01/linking-to-rural-india/ Entrepreneurship is not a career, it's a lifestyle! Thu, 07 May 2009 20:14:48 +0000 http://wordpress.com/ hourly 1 http://smuventures.wordpress.com/2008/01/01/linking-to-rural-india/#comment-11 Vishrut Sun, 20 Jan 2008 12:34:57 +0000 http://smuventures.wordpress.com/2008/01/01/linking-to-rural-india/#comment-11 There's definitely a market there, albeit hard-to-reach and tremendously diverse. One thing common to rural markets, not just in India but the entire South and South-East Asian region, is a drive to move upwards in the economic chain. Any ideas that make growth accessible to these regions should be tremendously successful, and who knows, socially beneficial as well. My inspiration is the Grameen Bank. There’s definitely a market there, albeit hard-to-reach and tremendously diverse. One thing common to rural markets, not just in India but the entire South and South-East Asian region, is a drive to move upwards in the economic chain. Any ideas that make growth accessible to these regions should be tremendously successful, and who knows, socially beneficial as well. My inspiration is the Grameen Bank.

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